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Counterfeiting has become increasingly sophisticated, with infringers using advanced technology to produce lookalike products that are difficult for customers to distinguish from genuine ones. This not only causes direct loss of revenue but also erodes brand value, consumer trust and long-term goodwill. Market survey investigations are essential to understanding the real impact of counterfeiting on the ground.
BrandProCare conducts focused market survey investigations to help brands find counterfeiters, identify parallel/grey market goods and detect other forms of infringement across industries. We monitor key markets, retail points, wholesale hubs and distribution channels where misuse has been suspected or reported, and translate field intelligence into actionable data.
Our evidence-led surveys are designed to obtain concrete proof of counterfeiting and infringement. During market visits, our team performs trap/sample purchases, collects product and packaging samples, secures bills or receipts (wherever possible) and captures photographs of outlets and displays, creating a solid evidentiary trail.
Our source and supply chain identification efforts focus on tracing where the counterfeit goods are coming from and how they are moving. We work to identify manufacturing sources, warehouses, stock points, intermediaries, and retailer/wholesaler networks, gradually building a clear picture of the counterfeit supply chain.
Our network and risk-mapping surveys help brands understand the breadth and depth of the problem—geographic spread, volume of counterfeit stock, pricing patterns and key players. The scope of the survey is customized to your requirements, whether you need a quick risk check in a few markets or a comprehensive, multi-city mapping exercise.
BrandProCare’s market survey reports typically include details of identified outlets and sellers, product and packaging samples, photographs, invoices/receipts (where obtained), nature and extent of counterfeiting observed, suspected manufacturing or supply sources and recommended next steps for investigation or enforcement.
When you suspect counterfeiting, grey-market imports, unusual sales patterns, or receive complaints from customers or distributors about fake or lookalike products.
A market survey focuses on mapping the presence, spread and patterns of counterfeit or infringing goods across markets, rather than only investigating a single infringer or location.
Yes. We can design a pan-India or region-specific survey depending on your priorities, budget and the perceived scale of the problem.
You will receive samples of suspect products, photographs, seller details, invoices/receipts (where possible), survey notes and an analytical report highlighting findings and trends.
Absolutely. The intelligence and evidence from market surveys often form the basis for planned raids, enforcement actions, cease and desist notices and broader brand protection strategy.
Office Co-ordinator
Anil is our go-to person on the road — someone who knows every nook and corner of the city. With his calm attitude and dependable nature, he ensures smooth travel, timely deliveries, and seamless coordination across locations. He’s the silent backbone of our day-to-day operations.
Senior Investigator
Stanley brings 20+ years of diversified experience in brand protection and enforcement operations. Known for his patience, clarity of thought, and immaculate documentation skills, he is the go-to person when a case needs both precision and practical wisdom. His steady nature and ethical approach set high standards for the entire team. Whether it’s a complex enforcement operation or a sensitive market inquiry, Stanley handles it with unmatched professionalism.
Education: Graduate
Hobbies: Reading, community service, and spending quiet evenings with family.
Accountant
Sandeep is the money man of our firm — accurate, organised, and always on top of every number. From keeping our accounts flawless to ensuring timely payments and financial discipline, he brings reliability and clarity to our financial operations. His steady approach keeps everything running effortlessly.
Research Analyst & Report Writer
With two years of experience in the brand protection and IP investigation industry, Divanshu brings a sharp analytical approach and a research-driven mindset to BrandProCare. He is skilled at identifying infringement issues, preparing clear and detailed case reports, and presenting information in a way that helps clients make informed decisions. His curiosity, discipline, and ability to understand new trends make him an integral part of the company’s growing investigative framework.
Education: BBA, MBA (Retail Management)
Hobbies: Listening to old music, studying new innovations, and exploring socio-political subjects from a strong nationalist perspective
Senior Investigator
With over 25 years of experience in the brand protection and IP investigation industry, Suriender is a dedicated, disciplined, and courageous senior investigator who has been with us since the inception of our firm. Known as the “Mr. Dependable” of our team, he is always ready to take on new challenges and still works with a child-like enthusiasm that inspires everyone around him.
Education: B.A (Hons)
Hobbies: Photography, Watching News