BrandProCare offers specialised trade fair and exhibition monitoring services to help brands keep a close watch on temporary commercial events where new products are launched, showcased and aggressively promoted. These venues are often used by infringers and counterfeiters to test-market copied products, display infringing packaging and connect with distributors.

Our team of experts regularly visits trade fairs and exhibitions across major cities in India to identify any misuse of trademarks, trade dress, copyrights or geographical indications. By monitoring stalls, product displays, promotional material and live demonstrations, we help brand owners detect threats early, before infringing products move deeper into the market.

During on-site monitoring, our investigators discreetly scan participating exhibitors and their offerings, tracking down any suspicious or infringing activities, products or services. We pay special attention to lookalike packaging, copied branding, deceptive claims and unauthorised use of registered IP.

For evidence collection, our team obtains promotional material such as brochures, catalogues and price lists, collects samples of infringing products where feasible, and captures photographs of stalls, signage, displays and products. This material forms a strong evidentiary base for legal action or follow-up enforcement.

BrandProCare’s trade fair and exhibition monitoring reports typically include event details, exhibitor information, photographs, copies of promotional material, sample descriptions, nature of infringement observed and recommendations for immediate action or further investigation.